Customer Appreciation events put a “face” on the New Millennium brand

Customer Appreciation days were held simultaneously at several New Millennium plants on September 14, 2007. It was a day for having fun and strengthening business relationships.

The Butler and Continental plants combined forces to create a memorable day for customers. Consolidated at the Northeast Indiana location, the event involved plant tours, engineering presentations, a golf outing, and great food. Florence and Lake City also conducted similar events, while Salem’s is scheduled for November.

The events were well-received and have generated many thanks from fabricators who attended. As one project manager observed in an email, “It was fun and very educational. We were impressed. It was also nice to meet all of the New Millennium Team and to finally put a face with a name.”

Attendees who had previously communicated only via phone, fax, and email discovered that the event completed their picture of a company that is delivering on a promise of being Flexible to the Finish.

Customers during and after the events related their better understanding of the company’s production capabilities and advancements in such areas as specialty joist configuration and on-the-line innovation. Fabricators came away with new ideas on how to organize and perhaps modernize their operations. Upon seeing New Millennium's specially designed welding helmet system, one fabricator now reports that he is intent on adapting the solution.

However, most attendees mainly expressed their appreciation for doing business with people who understood their needs. “One of my highlights was meeting all the people that I work with everyday,” emailed another fabricator. His closing statement, along with color highlighting, summed up what other customers had to say about the day's activities and the meaning behind it:

“Remain FLEXIBLE TO THE FINISH!”

<< Back